Guest speakers for the 2019 Supply Chain Summit came from across the country to provide National Account Executives with the knowledge for “getting ahead” in a market that’s constantly changing. A major area in question was how to navigate GPOs and IDNs, and understanding acquisitions and consolidations.
Ken Murawski, President and Founder of Healthcare Links, is a leader in sales and marketing resources focused on Corporate Accounts and matching companies with cost effective products and services to major alliances, IDNs and GPOs. For 16 years, Murawski oversaw Kendall Healthcare’s handling of a variety of products through the acute and alternate care markets, with the last 3 years as their director of National Accounts. Murawski had profit and sales responsibility for over 20 national and regional buying groups and $300 million in group sales.
“We talked about mergers, acquisitions, and consolidation. Think about IDNs as consolidating under one umbrella, and for those that are very integrated, it’s a great opportunity to get more purchasing power under one umbrella,” explains Murawski.
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